SEO Reporting is a crucial component of the overall optimization process. For you, it will help give you a clearer picture of the current state of your website, and for us, it affords the opportunity to adapt strategies as needed, dictated by changing market conditions, new competition and technology. Reports are customizable to your particular needs, but common reports include:

Baseline Monthly Report

Which would include:

- Top priority keywords
- Landing page choices
- Competitive analysis
- Pages indexed
- Page and site ranks
- Inbound links
- Conversions/conversion rate
- Red flags
- “Elevator Spiel” overview for team/staff (a :30 status update)
- Top Keywords and landing pages
- Top competitors
- Current visibility and performance
- Current optimization level

Visibility Check and Monthly Reporting

Which would include:

- Search engine rankings
- Indexed pages
- Link campaign progress
- Google page rank
- Conversions/conversion rate
- Report items that need action

Visibility Check and Quarterly Report

Which would include:

- Organic ranking status
- Links
- Conversions/conversion rate
- Action items